Aliki lookbook landing

Lookbook: VEER Aliki van der Kruijs



Nylon Blend
7 Colorways


Cotton Blend
10 Colorways


Polyester Blend
7 Colorways

VEER by Aliki van der Kruijs

VEER by Ali­ki van der Krui­js is Wolf-Gordon’s lat­est col­lab­o­ra­tion with an emerg­ing design­er of impres­sive con­cep­tu­al strength and inde­pen­dent voice. For the design of VEER uphol­stery tex­tiles, van der Krui­js explored two- and three-dimen­sion­al space through a decep­tive­ly sim­ple grid motif, the ori­gins of which began with the designer’s pur­chase of an antique kimono tex­tile in Ari­ta, Japan.

The pat­terns, Float, Turn, and Slide, each fea­ture rein­ter­pre­ta­tions of the kimono grid with var­i­ous dis­tor­tions and imper­fec­tions that add to each design’s beau­ty. The high­ly usable col­or palette, con­sist­ing of blues, reds, browns, olives, golds, and gen­tle neu­trals, was derived from 600+ van der Krui­js pho­tos of weath­ered archi­tec­tur­al ele­ments, which she shot while cycling around Arita.

She explains, The weath­er has a big influ­ence on wood, steel, and con­crete. I observed that the col­ors of these mate­ri­als become soft­er due to the heavy sun­light and oth­er ele­ments, but at the same time the mate­r­i­al became harsh­er, more erod­ed, and sharper.”

Ali­ki van der Krui­js was drawn to the sim­plic­i­ty and two-sided grid pat­tern of a kimono fab­ric she found in Ari­ta, Japan. 

Wrap­ping a porce­lain vase with the grid pat­tern revealed over­laps and breaks” in the grid. 

The grid applied to a porce­lain stone quar­ried dur­ing her ceram­ics res­i­den­cy in Ari­ta was used for inspiration. 

Yarn sam­ples were pro­vid­ed by the mill WG Design Stu­dio chose to weave the col­lec­tion of textiles. 

Pho­tos of weath­ered archi­tec­tur­al mate­ri­als van der Krui­js shot while cycling in Ari­ta informed her col­or selection. 

Skeins of yarns that matched the hues seen in select pho­tographs were cho­sen to be used through­out the line. 

Aliki 27 RET HOR

Aliki van der Kruijs

Dutch artist Aliki van der Kruijs works on her own research projects, as well as collaborative and commission-based creations, in her studio in The Hague, Netherlands. She holds a Master of Applied Arts degree from the Sandberg Institute of Amsterdam and juxtaposes her background in graphic and fashion design with an exploration of how different materials, from ceramics to textiles, can be a means of communication. Van der Kruijs is also an accomplished photographer, and uses the medium for research, documentation and inspiration in her design process. She teaches in the Netherlands at the Gerrit Rietveld Academy and the Academy of Architecture.

Press & Awards

Awards 2
Hip award logo
Nycxdesign award
Aliki boy award